Who this page is about

This page describes how Pars Painting Melbourne (ABN 91 628 731 911), a painting business operating in Melbourne, Victoria, handles the information people send through this website. We do not publish a street address; the contact points below are the ones to use.

Phone: 0402 242 442
General and privacy enquiries: info@ppmel.com.au
Quote enquiries: quotes@ppmel.com.au

What this page is, and what it is not

This is a plain description of the data this website collects, where it goes and who else can see it. It is written so you can decide what to send before you send it.

It is not a legal opinion and it does not state that Pars Painting Melbourne is legally required to follow the Australian Privacy Principles, or that it is compliant with them. Whether the Privacy Act 1988 (Cth) applies to a particular business depends on annual turnover and other factors, and that question has not been determined for Pars Painting Melbourne. If you want to understand the general rules, the OAIC publishes guidance on when the Privacy Act covers a small business and guidance on what an open and transparent privacy policy should explain.

What you can send us through this website

Nothing on this website asks you to create an account, and no information is collected from you until you choose to send it.

Quote form (contact page): your name, your phone number, the suburb the property is in and which kind of painting work it is, chosen from a fixed list. A free-text description is optional and is the only field where you write whatever you like. There are no other fields. Our own code adds non-personal routing values you do not type: a fixed source category, the page you first landed on, the page you are sending from, a fixed campaign key that only ever holds one of six approved paid campaign labels (four ChatGPT Ads pilot labels and two Google Ads campaign labels) or the fixed word not_recorded, and the name of a partner handoff or rental package if you arrived through one of those links. These are hints read from the address you arrived on, not proof that an advertisement was served, clicked or paid for. A Google click identifier in that address is only a hint that the visit came from Google: the identifier is checked, never stored, and when no approved campaign label came with it the visit is recorded only as the generic category google_paid_generic.
WhatsApp: anything you choose to send us there, including project photos, is sent by you from your own device.

Where the form details go

The quote form posts to this website's own server on Vercel. The server validates the details and sends a text-only email through our existing Zoho Mail account to quotes@ppmel.com.au. There is no customer database, CRM or separate enquiry archive in this website. We do not send an automatic email to the visitor.

Vercel processes the request and Zoho processes and stores the email. Their Vercel privacy policy and Zoho privacy policy explain their own handling. We do not log the form contents in the application. A temporary hash of the network address is used for up to 15 minutes to limit repeated submissions on each server instance; hosting providers may keep their own operational logs.

The copy in our business mailbox is kept according to the enquiry, any work that follows and ordinary business record requirements. There is no fixed retention period and we do not claim zero retention. The website reports success only after the email server accepts the message; this does not prove final mailbox delivery.

Project photos

The quote form is text-only and does not accept photo uploads. If you want Kian to see something before he visits, you can send photos yourself through WhatsApp from your own device. For a small job, useful photos, your suburb and preferred timing can get you an initial estimate from Kian; for other jobs, photos are background for the visit. Photos alone do not fix a final price, which is confirmed once Kian has reviewed the scope, condition and access — a visit may still be needed.

An earlier version of this website had a separate photo-upload form that sent images through FormSubmit. It has been removed, and this website no longer accepts photo uploads.

Please keep faces, identity documents, mail, keys, alarm panels, financial documents, valuables and other sensitive details out of any project image. Photos can also carry filename, camera and location metadata that you may not intend to share. We only need to see the surfaces, their condition and the access.

The AI helper

The Pars AI helper was switched off on 4 October 2026. It no longer appears on this website and does not answer questions. While it was live, a question typed into it was sent to this website's own server and then to OpenAI so an answer could be generated. The OpenAI key was held server-side and was not exposed in the browser.

We sent store: false with those requests, so the exchange was not retained by OpenAI for later retrieval. That is not the same as zero retention. OpenAI's API data controls documentation states that under its default settings API content may be retained for up to 30 days for abuse monitoring. We rely on that published statement; we cannot inspect OpenAI's systems.

Analytics, cookies and browser storage

This website loads one analytics script by default: Vercel Web Analytics, provided by Vercel, the company that hosts this site. It is served from this site’s own address (/_vercel/insights/script.js) and reports the page you viewed and the site or search engine you arrived from to a first-party address on this same domain. It sets no cookie and writes nothing to your browser’s storage, and no custom event describing you is recorded. Vercel processes those page views on its own servers under its own documentation, which we do not control. A content blocker stops the script loading, and every part of this site continues to work without it.

Google measurement runs only if you allow it. Pars Painting Melbourne advertises on Google and needs to know which pages and which ads actually lead to enquiries. To measure that, this site can load the Google tag from https://www.googletagmanager.com/gtag/js for our existing Google Analytics property (G-02JX5Z2PM2) and our existing Google Ads account (AW-18453469796). Until you choose “Allow measurement”, nothing at all is requested from Google: the script is not loaded, no Google cookie is set and nothing about your visit is sent. If you decline, or simply ignore the choice, that stays true.

If you do allow it, this is the whole of what Google is told. The page you are on, written as this site’s address plus a plain page path. Any query string is removed, with one exception: if you arrived by clicking a Google ad, the click identifier that Google itself placed in the address is passed back to Google, because that is how the ad is credited. Nothing else from the address travels, no part of the address is stored or logged by this website, and this website keeps no record of that identifier. The site that referred you, reduced to its origin, so that search wording and campaign text cannot travel with it. And, if you send a quote request that our form provider accepts, one event recording that an enquiry happened, carrying a fixed form name and a page path.

Four further events record that you reached for a way to get in touch, so we can tell how many visitors do: that a call link was tapped, that the WhatsApp link was opened, that you began filling in the quote form, and that a completed form left your browser. Each of them carries a page path and nothing else, each is sent at most once per page you open however many times you tap, and each goes to Google Analytics only — never to Google Ads, and never as a conversion. They are not claims about you: tapping a call link is not a phone call, opening WhatsApp is not a message, and a form leaving your browser is not an enquiry our form provider has accepted.

No event described above carries your name, your phone number, your suburb, the kind of work, your description or anything else you typed into the form, and no part of this site passes those values to Google in any other way either. A page you merely read is not recorded at all beyond the page address above, and none of these interactions is recorded as an enquiry.

Advertising personalisation stays switched off whether or not you allow measurement, so nothing here builds an advertising or remarketing audience. The Google Ads feature that would upload contact details — enhanced conversions for leads — is switched off, and is never given anything to upload.

Call links change while measurement is allowed. A phone call does not pass through this website, so nothing here can otherwise tell whether a page or an ad led to one. If you allow measurement, the Google tag is therefore asked for one of Google’s own call-forwarding numbers for your visit. While it has one, the call buttons and call links on the page you are reading show and dial that number instead of 0402 242 442, and a call to it is connected by Google to that same Pars phone. Google reports the call in our Google Ads account; its documentation on call reporting describes what it records. This website neither receives nor stores your phone number, no part of the call is handled by any code on this site, and we neither buy a tracking number nor keep call records here.

None of that happens before you allow measurement. If you have not answered the choice, if you decline, if Google does not answer, or if what it answers with is not a usable phone number, every call link on the site stays on 0402 242 442. Turning measurement off puts 0402 242 442 back on the page you are on and stops a later answer being used. A forwarding number is only ever shown on these pages while measurement is allowed: the number in our Google Business Profile listing, in this site’s business details, on the WhatsApp link and in any email we send is always 0402 242 442.

Once you allow it, the Google tag sets its own cookies in your browser, and Google processes what it receives on its own servers outside Australia under its own documentation, which we do not control.

You can change your answer at any time with the control below. Turning measurement off stops this website reporting anything further: no enquiry is sent to Google after it, and the Google tag is not loaded again on any later page you open. What it cannot do is unload a script your browser has already run, so for the page you are on the tag is told that consent is withdrawn instead. Google’s documentation states that a tag in that state stops using storage and stops treating you as an advertising subject, but that it may still send limited requests without cookies. We cannot switch off Google’s own code from here, and this page does not claim otherwise. Clearing this website’s site data in your browser removes both your stored answer and Google’s cookies, a content blocker stops the Google tag loading in the first place, and every part of this site works without it.

Separately from all of that, our own code pushes a small number of non-personal event names — such as a phone-link click or a quote-form acceptance — into a dataLayer array in your browser. The Google tag is deliberately given a separate queue of its own, so it does not read that array and nothing in it is sent anywhere.

Our own code sets no cookies. It writes one localStorage entry, which is your measurement answer and is kept until you clear it, and three sessionStorage entries, all scoped to the one browser tab and all discarded by your browser when you close it.

ppmel:measurement-consent — your answer to the measurement choice above, held as the single word granted or declined and nothing else. It is remembered so that you are not asked again on every visit. It holds no identifier, no address and nothing you typed. If your browser will not save it — in private browsing, or when storage is full — your answer still applies to the page you are on, and the control above says what happened.
ppmel:acquisition-source — written only if you arrived from ChatGPT, and only ever set to one of two single fixed words: chatgpt_referral for an ordinary ChatGPT link, or chatgpt_paid if the address you arrived on carries our specific paid-pilot tags. Either way it is a routing hint read from the address you arrived on, not proof of who sent you, a confirmed paid click or advertising spend. It exists so that a quote request you send from a later page still shows where you came from, instead of that context being lost the moment you click an internal link. It holds no URL, no search terms, no identifier and nothing you typed, and it is not sent to any analytics service.
ppmel:acquisition-context — written once, on the first page you open in a tab. It holds two values and nothing else: a fixed category describing the kind of source that sent you (ai_assistant, chatgpt_paid, partner_offer, search_engine, google_business_profile, google_paid, google_paid_generic, social, other_referral or direct), and the path of the page you arrived on, such as /guides/house-painting-cost-melbourne/. The google_business_profile category is recognised only from our fixed Google Business Profile link tags, chatgpt_paid only from our fixed paid-pilot tags, and google_paid only from the exact Google Ads tags for one of our two approved campaigns. google_paid_generic means only that a valid Google click identifier was present with no approved campaign label; the identifier itself is not stored, and the category is a hint, not proof that the visit came from a Google ad. Arbitrary campaign values are not copied or stored, and no category is proof of a real click or spend. It exists so a quote request sent from a later page can still say how you found us. It holds no web address, no search wording, no campaign text and no identifier, and a value that is not one of those fixed categories or a plain site path is ignored rather than used. It is not sent to any analytics service.
ppmel:campaign-key — added 1 October 2026, extended 5 October 2026 and extended again 13 October 2026. Written only if you arrive on the address for one of our approved paid campaigns, and only ever set to one of six fixed words identifying which approved label the address carried: interior_pilot, interior_clicks_w1, interior_views_w2 or interior_quotes_w2 for the ChatGPT Ads pilot, or google_search_24261230848 or google_pmax_24260830744 for the Google Ads search and Performance Max campaigns. The first one recognised in a tab is the one kept for the rest of that tab, even if a later page in the same tab carries a different one of the six or none at all. A quote request shows it only beside a source category from the same paid family, so the two values cannot contradict each other. It is a routing hint read from the address you arrived on, not proof that an advertisement was served, clicked or paid for. It exists so that a quote request you send from a later page still says which approved campaign label first sent you. It holds no web address, no raw campaign text, no click identifier and nothing you typed, and a value that is not one of those six fixed words is ignored rather than used. It is not sent to any analytics service.

Pages on this site link out to Houzz, Instagram, Google Maps, WhatsApp and the services named above. Those are separate companies with their own policies and their own data practices, and this page does not describe them.

Why we use what you send

We use the details you send in order to answer your enquiry, understand the property and the surfaces involved, understand the enquiry and arrange an in-person visit, prepare and discuss a quote, carry out and invoice agreed work, and keep the ordinary business records that follow from it. We do not sell your details, and we do not send marketing to people who have only asked for a quote.

How long we keep it

We keep enquiry details for as long as they are reasonably needed for the enquiry, any work that follows and the ordinary business and tax records connected to it, and then remove them or allow them to expire. We do not publish a fixed retention schedule, because an enquiry that becomes a job is kept for a different length of time from one that goes nowhere.

Copies and operational records held by Vercel and Zoho follow their own retention practices, as described above.

Asking for access, correction or deletion

Email info@ppmel.com.au and tell us enough to identify the enquiry — usually the mobile number or email address you used and roughly when you sent it. We will look through what we hold in our own mailbox and records, tell you what is there, correct anything that is wrong, and delete what we are not required to keep.

We can only act on our own copies. We cannot promise removal from a third party's systems, archives or backups, including Vercel, OpenAI or Zoho; you would need to approach them directly for that.

Processing outside Australia

Vercel and Zoho process form and email information. Some processing, operational records or support access may occur outside Australia; we do not promise that all data stays in Australia. Google, if you allow the measurement described above, is also operated overseas and processes what its tag receives outside Australia. OpenAI, which processes messages typed into the AI helper, is also operated overseas. The specific countries, data centres and sub-processors are determined by those providers rather than by Pars Painting Melbourne, and they can change without notice to us.

Security, and its limits

This website is served over HTTPS. Other pages and forms do not send what you type to an AI provider.

Those measures reduce risk; they do not remove it. No website, form service or email system can be guaranteed secure. Please do not send identity documents, payment card details, passwords, alarm codes or key information through this website or by email.

Questions and complaints

Send any privacy question, correction request or complaint to info@ppmel.com.au, or call 0402 242 442. Tell us what happened and what you would like done, and we will respond directly.

If you are not satisfied with our response, the Office of the Australian Information Commissioner publishes information about raising a privacy concern.

Changes to this page

We update this page when the website changes — for example if a form field or a provider changes. The date at the top of the page shows when it was last reviewed. Nothing here is a promise about how the site will work in the future; check the current version before sending information you care about.

Privacy at Pars Painting Melbourne